I'm really glad that several mainstream companies are moving in the direction of natural products that actually work as advertised. It's nice to see Clorox committing itself to being a leader in this area.
I prefer not to buy tons of bottles of cleaners, natural or not, and so I was glad to find this all purpose cleaner. We use it primarily in the kitchen, but also wherever else needed. The scent is unobtrusive, and it cleans effectively and is streak-free on glass. My only complaints are that it is relatively ineffective against mold/mildew stains and it doesn't disinfect.